Writing to Make a Difference

Writing to Make a Difference

Writing to Make a Difference

Date posted: July 8, 2015

Are you involved in producing communications for a literacy organization?  Do you use any of the following techniques to make your writing more effective?

  • Spotlight your mission repeatedly
  • Share stories
  • Show, don’t just tell
  • Go out with a bang
  • Make sure it looks right
  • Sort out confusing words

All of these guidelines, and more, are discussed in Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact.  Author Dalya Massachi  offers writing advice in a thoughtful manner.  Here’s a sample:

…why do I love verbs so much? These little engines drive the English language. They show action, movement, feeling and drama. They bring ordinary scenes or descriptions to life. If you conceal or neglect your verbs, you are likely to end up with a snoozer of a document. Verbs are especially important as you write to inspire your readers to act in ways that will benefit your community. You want to encourage a sense of participation in a living, breathing organization or movement that accepts and embodies social responsibility with fairness, integrity, professionalism, and creativity. Using strong verbs can go a long way in that effort. (p. 159)

For more information on the motivation for the book and the author’s best writing tips, watch this interview clip with Massachi:

To borrow this book, email library@decoda.ca

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