New book: Social change anytime everywhere
Date posted: May 23, 2013
New in the library!
Social change anytime everywhere: how to implement online multichannel strategies to spark advocacy, raise money and engage your community.
Allyson Kapin & Amy Sample Ward. San Francisco: Jossey-Bass, 2013.
Written for nonprofits, this guide has an action-oriented approach to using social media and technology to enhance community impact. It presents an integrated approach to communication, based on principles of community development. This book includes strategies for advocacy, fundraising, and community building, and shows how to integrate online channels with offline efforts.
To borrow this book, email